In today’s world, everyone wants right here, right now, customers would like to be able to contact businesses whenever they want, on whatever communication channel is most convenient for them. Can you imagine the number of customers you could acquire by being available at the right time?
Although it has been around for almost a decade, one of the newest ways companies are communicating with their customers is through live chat. If your company has yet to bring chat support into your customer service mix, the time to start is now!
Here are some of the benefits of utilizing live chat services for your business:
Convenience
By making chat support one of your forms of communication, it will create a fast and efficient way for your customers to contact you. You can provide client support instantly and have agents speaking with more than one customer at a time which will not only increase efficiency but customer satisfaction too. Not to mention, customers can have their questions or concerns answered before they ever leave your site.
In a recent survey conducted on U.S. consumers, 63% of millennials stated that they prefer to have their basic customer support questions answered via live chat over traditional channels. It also found that convenience and limited hold time were the top reasons they preferred it.
Stand Out Amongst Your Competition
Although live chat has been around for several years, not a lot of companies are offering this form of customer service to their customers. It can allow you to focus on your customer’s needs, while at the same time adding as much value to the customer experience as possible. In a world where your competition is just a Google search away, this is one way you can set your company apart from the rest.
Capture More Leads & Increase Web Conversions
With live chat services, your customers have quick access to customer support agents who will be able to assist them with questions and product information that might be needed before they can make a purchase. It’s important that they are able to get their questions answered before they leave your site; otherwise, they may find the answer somewhere else. Also, once the agent is engaged in a conversation with the customer, they will be able to identify the customer’s wants and needs and will be able to recommend additional items or services that may be beneficial to them.
If your business is not currently offering live chat, these are just some of the reasons you should implement it into your business model. Not enough customer service representatives to handle the volume? No problem!
By partnering with AnswerNow, we can handle your chat services and help increase the number of customers you can assist. This service can be paired with our 24-hour live answering service to help you connect with even more customers! For information about how our services can benefit your business, contact us today!
